Nobody likes computer-repair stores. The average consumer feels both clueless and helpless when the guy behind the counter examines a broken machine, spouts some condescending tech jargon and then quotes a non-negotiable, wallet-draining price to fix the problem. Luckily, MacHeadQuarters is a less-painful alternative to the price-gouging status quo. Unlike the Apple Store at the mall, there are no lengthy waits, and if your warranty has expired, the employees will often suggest cheaper alternatives, such as buying refurbished parts online. The store also has deals on the newest Apple computers, software and gizmos, plus daily tutorials to help people learn to use the stuff they just bought. PC users should head to Clayton Computer (www.claytoncomputer.net) or consider this absolutely true catchphrase: "Once you go Mac, you never go back."