Forget Netflix -- the St. Louis Cardinals have found an even better platform for their original television series. Instagram!
The Cardinals yesterday debuted the so-called "#Nestflix Instagram Video Original Series #TheFrontOffice," with three fifteen-second episodes and more to come over the next several weeks. Chock full of puns, the new endeavor is unprecedented, according to a Cardinals spokesman who tells us that this is the first baseball team -- and maybe the first entity anywhere ever -- to debut a "TV show" on Instagram.
#TheFrontOffice, according to a (#hashtag-filled-#press-#release), stars everyone's favorite Cardinals fan Phyllis Smith, Fredbird, the Rally Squirrel and an "all-star cast from the Cardinals Front Office."
And just in case you needed another label for this social-media endeavor, the Cardinals are also calling it a "'Mascots'mentary."
Without further ado, check out the #MascotsmentaryNestflixTheFrontOfficeInstagramSeries:
And some more photos:
Support Local Journalism.
Join the Riverfront Times Press Club
Local journalism is information. Information is power. And we believe everyone deserves access to accurate independent coverage of their community and state. Our readers helped us continue this coverage in 2020, and we are so grateful for the support.
Help us keep this coverage going in 2021. Whether it's a one-time acknowledgement of this article or an ongoing membership pledge, your support goes to local-based reporting from our small but mighty team.
Join the Riverfront Times Club for as little as $5 a month.