Target: Not just for toothpaste and underpants anymore!
Was anyone else breathlessly awaiting yesterday's re-release of five years of designer collaborations with Target
? The price-chopping giant has been partnering with big-name designers through the GO International
project, and over the years there have been some memorable clothes at reasonable prices.
Yesterday, Tar-jays across the land had selections in stock that had been long gone, including locally at the Hampton Avenue location, which your correspondent visited with the intent of doing serious damage to her bank account. The store had most of the collection in stock, with only a few omissions.
By late afternoon, the selection wasn't too picked over, though several of the pieces were only available in extra small and extra large. There were dresses (and only dresses) by Jovovich-Hawk
, Proenza Schouler
and Luella Bartley
, among others.
There were some standouts. A green-and-blue striped T-shirt dress by Libertine
would work well in a sweltering St. Louis summer. Thakoon
a line much loved by stylish first lady Michelle Obama, offered a
colorblock shift in cool blues. A frilly pink wrap-style frock by Zac Posen
had a flattering fit. We really wanted to like a Jonathan Saunders
dress in black with a polka-dot motif down the front and a skinny orange belt, but it was ludicrously short.
The big star of the show, of course, was Rodarte
The design darling by sisters Kate and Laura Mulleavy burst onto the
fashion scene in 2005 and has scarcely made a misstep since. Their
avant-garde shreddy gowns and knits are on display in the Metropolitan Museum of Art
and are much loved by fashionistas like Chloe Sevigny
and Natalie Portman
, who wore their work in Black Swan. Their
Target line has two pieces, and alas, the more distinctive of the two
wasn't on offer at the Hampton Avenue store. (Anyone seen it at others
nearby?) I didn't see the peach slip dress
, which looks more identifiably Rodarte.
They did have the beige lace print dress
which is an elegant take on a basic that screams to be accessorized.
The print is gorgeous, and the black underlay has raw edges, which is a
really nice detail. At forty dollars, it would make a go-to wardrobe
anchor. Talking ourselves out of buying it may have actually been pretty
Prices range from $24 to $45. Browse through the whole collection online
and get 'em while they're hot.