Digg, Digging, Dugg

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If you're a social media person, then you probably know that the popular social bookmarking website Digg recently relaunched. Branded Digg Version 4, this new incarnation unleashed some radical changes on its users. Unfortunately, this transformation was not greeted with open arms.

Many of Digg's long-time users revolted. An anti-Digg campaign soon took shape, and disgruntled Digg users turned to rival bookmarking website Reddit to lash out.

In its report on the Reddit revolt, the Huffington Post noted that, according to Alexa.com, Digg's traffic had dropped 33 percent overnight.

All of this led PC World to ask a question that Digg should probably be asking itself: Has Digg Dugg Its Own Grave?

As for this blogger's humble opinion, well...

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