Fred from Dirt Cheap now out on his own with Fred's Cheapo Depot

by

comment
Fred Teutenberg
  • Fred Teutenberg
As devoted readers of Daily RFT discovered in a related post this week, Fred Teutenberg (he of the brilliant/politically-incorrect Dirt Cheap Cigarettes & Beer commercials) is no longer with his old employer. 

Teutenberg left the company after what he described as a "parting of ways." 

"I don't want to go into it any more than that," states Teutenberg. (A call to Dirt Cheap headquarters for comment went unreturned.) 

Teutenberg, however, was only too eager to share with Daily RFT tidbits about his new venture. 

In the next couple weeks the man known for defending the "persecuted smoker" and reminding male customers that "the more she drinks, the better you look," plans to open two stores under the name "Fred's Cheapo Depot." 

The shops (one in the city the other in south county) will -- as Teutenberg puts it -- "offer you all of your favorite vices at cheaper prices." The website for Cheapo Depot informs that Teutenberg is joining some former people at Dirt Cheap in his new venture.  

And, yes, Teutenberg already has a new television commercial for Cheapo Depot featuring a cartoon caricature of himself break dancing while mixing a martini. It's a noble start, but in our opinion still not as good as the Dirt Cheap ad in which Teutenberg's abused body magically transforms into that of a bodybuilder.

Judge for yourself after the jump. 






Tags

Riverfront Times works for you, and your support is essential.

Our small but mighty local team works tirelessly to bring you high-quality, uncensored news and cultural coverage of St. Louis and beyond.

Unlike many newspapers, ours is free – and we'd like to keep it that way, because we believe, now more than ever, everyone deserves access to accurate, independent coverage of their community.

Whether it's a one-time acknowledgement of this article or an ongoing pledge, your support helps keep St. Louis' true free press free.