If you've ever dreamt of leaving your long-time profession to follow your passion, you might find that Jeffery Reed would prove a good role model. Even as he toiled as a supervisor for Express Scripts, Reed ran a weekend walk-up burger stand, making box lunches at a flea market on highway 370. “We were so busy we always ran out of food before we ran out of customers, so one day my wife and I made a decision," Reed says. "I handed in my suit and tie and didn’t look back.”
And so Big Boyz Burgers and More (6130 Madison Avenue, Berkeley; 314-528-6111) was born. After retooling an old neighborhood grill into a cute diner-style eatery with '50s touches, Reed and his wife Regina celebrated the grand opening on November 18.Big Boyz offers a broad selection of St. Louis favorites, from fried rice to chicken and waffles. Says Reed, “We really wanted to offer a variety of foods everyone could enjoy.” While the restaurant offers monster dishes like a four-patty handmade burger layered with cheese (the "Big Boy Cheesy Monster") and the "Choppie Choppie," which includes two large pork chops, garlic parmesan fries, a side salad and a buttery roll, the real deal is the un-believably hot hot wings. Reed mixes Texas scorpion pepper, ghost pepper, California reapers and a special blend of secret spices into a wing so fierce that you must sign a waiver to eat it. Make it through a pound of these bad boys, and your name will forever be in red on the Big Boyz wall of fame.