Spokesperson Rob Poetsch tells The Hollywood Reporter, "We advertise on a variety of MTV programs that reach our core demographic of 18 to 34 year olds, which included the premiere episode of Skins."Excuse me? The brand that promotes the "Fourth Meal" is too proper for Skins?
"Upon further review, we've decided that the show is not a fit for our brand and have moved our advertising to other MTV programming," he added.
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