It's the World's Most Transparent Viral Ad for GourmetGiftBaskets.com Largest Cup of Coffee!

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Via Eater comes word of some outfit called GourmetGiftBaskets.com garnering a lot of free advertising* for itself by setting the Guinness world record for the largest cup of coffee.

The cup contains 2,010 gallons of coffee, or approximately as much coffee as is consumed at Gut Check International Headquarters on Monday morning. This cup of coffee shatters the previous record of 977 gallons.

Here's a video of the smug bastards being recognized for their achievement:



After finishing the cup of coffee, GourmetGiftBaskets.com then set the Guinness world record for the longest continuous stream of piss.

* - Guilty!

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